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Direct VIP Introduction to Magazine Cooperation (one of the VIP
system project items)
First published
:
on July 2002
Principle:
"Direct
VIP" is higher star hotel room reading that is first invented
in media; it is a fashion magazine combines Chinese cultures and
modern ideas.
Main content:
"Direct VIP" has abundant contents, which is classified
into five main topics: folk-art, humanity China, VIP meeting room,
fashion China, world culture.
Magazine
Introduction:
"Direct VIP" is first invented
by media and the only higher star hotel room reading in China. It
is public issued in China and overseas, international 16 K, Chinese
and English edition, full color and copper paper printing with gloss
laminate on, international serial number is ISSN1684-5064. The start
publication is on July 25, 2002, 96 pages and the circulation is
around 80, 000. as the chamber magazine of The Direct VIP of the
United Chamber of Commerce and the sisterhood of "International
Hotel", "Direct VIP" will spread into 60, 000 rooms
in 600 higher hotels (100 magazines for each hotel), embassies and
exhibition halls.
History and Future:
"Direct VIP" is recognized by China media industry
as the higher star hotel room reading, and its readers are official
guests, commercial guests and travelers around the higher hotels
and embassies, and middle class people and white-collars. It owns
very good market potential; the circulation of "Direct VIP"
is around 80, 000 each publication, 60, 600 of them directly into
higher hotel rooms and is the best magazine for hotel guests. |
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